Feb 10th 08

What is graphic design?

Here is my entry to Veerle’s What is Graphic Design Poster Competition. Needless to say, it’s best viewed at full size.

I was inspired by the idea, “graphic design speaks for itself.” What is graphic design? “I am graphic design,” speaks the design itself. I incorporated some very basic examples of graphic design, as well as references to measurement, placement, constraints, typography, and so forth.

For example, the “i” in the blue circle is a well-known product of graphic design, visually communicating the word information. The word graph in graphic was emphasized and altered to resemble a bar graph, which is another very basic example of graphic design. And, of course, there is the reference to a stop sign, with the red octagon surrounding the word sign in design. Sign, which has four letters and begins with an “s” just like the word stop, is not only a reference to a stop sign, but also an allusion to signs in general, for graphic design very often deals with the creation of signs and symbols that convey information or instructions.

Having used blue for the information sign and red for the stop sign, I chose green for the word graph. This completes the RGB color model, and helps convey the idea that graphic design is the combination of four essential elements — type, shapes, lines, and colors — to create complex and communicative art.

The design strictly adheres to a 50×50 pixel grid.

i em graphic design

The competition ends on Friday, at which point Veerle will select twelve prize winners. So far, it has been great to see what other people have come up with. Best of luck to all!

11 Comments

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Mom on Feb 10th 08

What does the ‘em’ mean? Mom, Chris and I were admiring your latest work and wondered why that particular word and not ‘am’? Cool work Adam!

Adam Polselli on Feb 10th 08

An “em” is a unit of measurement used by print designers. It is named for the letter M, therefore it works pretty well in place of “am.”

phalkunz on Feb 11th 08

very brilliant. This poster really speaks by itself, no need extra text.

Jacob on Feb 11th 08

Yours is one of the most creative and technical. I love the subtle references to measurement.

What is Graphic Design? on Feb 12th 08

[...] I em graphic design by Adam We are all results of graphic design. The colors of the traffic lights with a twist. [...]

Dan on Feb 18th 08

That’s a nice poster man. I can’t believe how many people entered that competiton! Talk about highly contested!

Best of luck hombre.

Stephanie K on Feb 29th 08

Why are you so talented?

ALSO:

Why are you so smart?

:-)

Corey on Mar 5th 08

hello blogger.

Tom on Mar 9th 08

Great work Adam! I’ve been coming to your blog for about 4 years now (probably longer than any other blog) but for some reason haven’t commented much (if at all). I really admire your knowledge of film and design, as I’m very interested in both mediums. Keep it up! :)

Adam Polselli on Mar 9th 08

Thanks, Tom! Really nice website you’ve got there. I’ve subscribed!

Tom on Mar 10th 08

Thanks a lot Adam! I’m actually a bit behind the times with RSS subscribing myself, but I’m planning on fixing that later this week (so expect a subscription) :)

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